Connection Central for Solos
Having Trouble Connecting with Customers?
Strong relationships are built on connections that stick. Connections like that don’t just happen. In any business the most important relationships grow when there are no disconnects between the people who do the work they love and the customers who love what they do.
Most businesses don’t realize that the missing out on a relationship or letting a loose connection slip is more costly than it seems at the moment it happens. The customer that passes by today doesn’t mean the loss of one sale.
That one customer gone represents
- today’s sale
- every purchase might have returned to make.
- and every friend that customer might have brought to the business in future days.
That’s the power strong customer connections.
Every customer that clicks on by takes those benefits to another business. Why should they wait until you can show them that you have what they want to buy?
Connection Central is an offering of carefully crafted strategic courses designed to attract, delight, and form strong business relationships with your ideal customers as quickly as you possibly can.
Choose the course that strategically addresses your situation. Or call to discuss something tailored precisely to what you need. Call or email me to get started immediately. Don’t let those customers keep passing by.
SobNet: Connection Central Courses
Isn’t it time that you connect?
Course 111: Getting Paid What You’re Worth
Are you ready to charge more for your services? Are you having a problem naming your fees?
Course 111-TeleLiz
Work with Liz to set the rationale for your fees. Use value, time, and math to discuss what you charge. Develop and price smaller offers. Check what you offer for missed opportunities to deliver value. Learn how to change the amount of work rather than lower your fees.
3 Telephone sessions with Liz ……………………………………………$295.00
Course 222: Connect with Customers
Like to Work Alone? Email Self-Coaching Course
Learn on your own with all of the tools you need or learn through conversations with Liz. See the complete 16-Step Curriculum in the box at the bottom of the page.
Course 222-Email
Self-coaching means just what it sounds like. You’ll get the tools and information and a push in the right direction. Weekly coaching plans and worksheets crafted by experienced educational publisher will guide you to define your product or service, fine tune your presentation, write a compelling offer, attract ideal customers, and close the deal.
16-Step Email Self-Coaching Course …………………………………… $ 97.00
Don’t have 16 weeks to wait? 2 TeleCourses with Liz
Course 222 -TeleLiz-1
It’s the same curriculum with all of the same content, but fast-tracked through telephone sessions with Liz.
6 Telephone sessions with Liz …………………………………………… $585.00
Course 222- TeleLiz-2
Invite a colleague to work alongside you and share the benefits.
6 Telephone sessions with Liz ……… $970.00 [$485.00 each for two]
The 16-Step Connect with Customers Curriculum
Building relationships that last takes care. Identify, connect, and form a relationship with your ideal customers by providing them with an atmosphere they recognize and an offer they value more highly than the price.
Step 1 — Introduction: Define an Irresistible Connection
Worksheet: Head, Heart, and Purpose/Meaning in the Their Life
Explain how self-coaching works.
Step 2 — Who Are You?
Worksheet: Define What You Do Well
Step 3 — Who Is Your Ideal Customer?
Worksheet — Ideal Customer Test
Step 4 — Where Does Your Idea Customer Hang Out?
Worksheet — Identifying 5 Other Customer Values
Step 5 — Do Your Customers See Themselves?
Worksheet — Taking a Look from the Outside In
Step 6 — What Do Most Folks Offer?
Worksheet — Analyze a Competitive Offer
Step 7 — What Can You Take Away?
Worksheet — Identify What Customers Don’t Care About
Step 8 — What Can You Add?
Worksheet — Making the Competition Irrelevant
Step 9 — Write Up Your Offer — 1
Worksheet — What Are the Features?
Step 10 — Write Up Your Offer — 2
Worksheet — What Are the Benefits?
Step 11 — Write Up Your Offer — 3
Worksheet — What Is the Story?
Step 12 — Pricing Your Offer
Worksheet — What’s the Work Worth?
Step 13 — Testing and Polishing It
Worksheet — Enlist Input from Experts and Friends
Step 14 — Defining a “Taste”
Worksheet — What Will Be Your Free Offer?
Step 15 — Reaching Out to Online and Local Clients
Worksheet — Why You Should Read My Blog and What You’ll Get If You Comment.
Step 16 — Close the Deal and Follow Through
Worksheet — Evaluation, Telephone Followup with Liz